Say no to spec work

I’m always amazed how in the digital media, photography and advertising world it’s still OK to ask for work on spec (i.e. for free) ‘for exposure’ where as this video demonstrates other industries would ask you to sling your hook.

The pay less in future for a longer contract is also depressingly common, and again…the answer should always be ‘no’ since business has no loyalty, especially ones asking for that before a relationship has been made. Maybe years down the line as a trusted customer – but it’s never an opening gambit.